作者:Clow
出版社:智勝
出版日期:台灣
按我瀏覽更多相關資訊
出版社:智勝
出版日期:台灣
按我瀏覽更多相關資訊
For courses in Integrated Marketing Communications, Advertising Principles, and Advertising and Promotions.
Integrated Advertising, Promotion, and Marketing Communications is a pure IMC text by providing a truly integrated approach to teaching IMC.
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